Studies and surveys have all shown a significant change in the way people would like to experience their overseas trip. Have you notice a change in the way you are traveling the World? Or are you one of the new trend-setter of tourism? Check out the trends of travelling from the list below, and see if you are in sync with them.
1. Experiential Travel
One of the biggest change in the trend of traveling is the way people like to experience their trip. This is especially true for the millennials. Most are not fans of group tour travels. They do not wish to be bound by the standard itineraries of visiting famous landmarks and attractions through guided tours. They prefer to discover new places of interest. To them the adventures they have during their trip is more important than site visits. Interacting with the local people and culture through their own eyes, at their own pace.
Tourists are also more keen to visit less popular destinations nowadays. Couples going on a honeymoon are now looking to visit more exotic places like Bhutan, Iceland, Sri Lanka or South Africa. AirBnB and Couchsurfing are getting even more popular, as tourists will get to interact more with the locals and other visitors. It’s a brand new travel experience that only the very people who had been through it will understand.
2. Sustainable (Responsible) Tourism
As more travelers gain awareness of the environmental impact we have caused, there has also been a increase in the promotion of sustainable tourism. Travelers are more getting more involved in minimising the environmental and social impact the have during their travels. They are also more likely to support companies and organisations that share the same value. Through actions like reducing waste and carbon emissions during their trips, respecting and supporting the locals’ culture and businesses, the destination’s beauty and culture can be preserved for a much longer time. This will in turn benefit both travelers and locals in the long run.
3. Traveling with Social Media
For those who like to document their travels, the emergence of social media has totally become a part of their lives. A selfie stick has also become a must-have travel accessory for most. Being able to get that perfect picture moment is important not just to the travelers, but also the particular landmark or restaurant too, as it helps with their marketing, free of charge! Even some hotels operators, cafes and restaurants will help guests take their photos and share it all via their social media accounts to maximise the free, yet amazingly effective marketing.
4. Toursim 2.0?
With all these trends and changes in the way we travel, the entire tourism industry has also been evolving with new ways to interact with the travelers. With the increasing expectations of travelers, the tourism industry is also going through several changes in the ways tours are managed. The focus are all over the level of user interactions and the sharing of information over multiple platforms.
Travelers like to share their travel information. They are also always looking for new ways to engage others with their travel experiences. People are looking out for the suggestions and feedback of others before planning their trip. Online hotel booking sites are all populated with their own variations of travel guides and comments to gather people’s interaction. New services and travel apps are also blooming over the virtual network. We probably wouldn’t know how long will these trends last, but with the way technology and user experience is advancing, tourism is definitely going to be very different in the near future.
Trend, setter, or follower?